Ezoic: Best Ads Network for Small Publishers

Are you a small publisher? Or do you have a low traffic website or blog? Are you looking for more ways to make money online? Are you tired of being rejected by many companies as a publisher?

If the answer is yes, here is what works for you. We write this article to help you with the above related questions and problems. Earning money online is a very much discussed topic these days, as everyone is looking for a way to do it. It’s easier for you when you’re a publisher, big or small. You can sell your ad space to advertisers and generate a reasonable amount of passive income from it.

You will be well guided in this article so that your questions and queries will be answered. We all know that Google and Facebook are two giants in the field of online advertising that have grown exponentially. But that doesn’t mean you shouldn’t use other ad networks. So, if you are tired of competing with a large number of competitors, or if you are tired of paying high CPC and CPM fees, then you should consider some other ad networks that will open doors of new opportunities for you.

After a brief discussion, let’s first discuss Ezoic AdX Network.

What Is Ezoic?

Ezoic is an ad technology platform that uses the latest technology and artificial intelligence to help publishers improve ad revenue. Ezoic allows website owners to connect to advertising networks and gain access to partners that offer higher prices, while improving the user experience on the site. It also helps publishers improve their website’s visibility and increase traffic.

How Ezoic Works?

Ezoic helps its publishing partners find profitable advertisements and operate them on their websites, thereby helping them increase their advertising revenue. It primarily offers two different features to its partners – “Ad Testing” and “Leap.”

“Ad Testing” assists website owners in identifying the best ad placements on their sites based on data supported by analytics that consider visitor preferences regarding graphics, layout, and user experience (UX).

“Leap” helps website owners improve page speed, loading times, and other important performance metrics to enhance accessibility and page experience.

How to integrate Ezoic

Ezoic stands out with low entry thresholds for its partners. This means that any publisher at any level can join the advertising network. You can use Ezoic by connecting your website to its platform.

There are two ways to integrate Ezoic with a website:

1. Through cloud integration.
2. Through WordPress integration.

Ezoic can be linked through cloud integration either by using your domain name servers or by connecting via CloudFlare. To connect via your domain name servers, log in to your Ezoic account and click on “Integrate Your Site.” Then, you can choose the “Cloud Integration” option and link your domain name servers to the Ezoic server on your host.

Ezoic is a partner of CloudFlare, making it easier to connect through this tool. If you already have an account with CloudFlare, Ezoic will recognize it. If you don’t have a CloudFlare account, you can simply create one and activate Ezoic.

Additionally, if you run your website using WordPress, you have an Ezoic WordPress plugin for displaying ads that you can easily install and activate.

Top Benefit of Using Ezoic

Ezoic is a great CPM ad network for Small and Medium (low-traffic) publishers who are just starting out on their content monetization journey. It not only helps publishers to maximize their revenue, but also helps them grow through various services, such as speed optimization, Content Delivery Network (CDN), Web Hosting and Search Engine Optimization (SEO) Tools.

What advantages do publishers gain from Ezoic?

Ezoic takes care of the technical aspects of ad management like running tests and finding the right ad placement, allowing publishers to focus on creating quality content.

For example, there is a wide range of possible ad site options and ad formats that website owners need to analyze before finding the most appropriate one that brings the most user engagement. .

Determining the best way to place ads manually takes a lot of time, effort, and money because you have to perform many tests and use many tools for each process. Ezoic’s AI-powered technology will instantly determine the best combination of placement, size, and ad placement for each publisher. It also allows website owners to choose between a strategy focused on user experience or a strategy focused on revenue.

Additionally, the ad network also determines the correct combination per device for a given publisher based on real data. This data-driven approach takes the guesswork out of the critical task of determining ad placement.

Ezoic Pros

1. Enhances earnings while boosting site performance and attracting higher traffic.
2. Offers an extensive selection of high-quality advertisements.
3. Grants publishers complete control over their ads and monetization strategies.
4. Provides data-driven insights to inform decision-making.
5. Suitable for users at all skill levels.
6. Implements fully automated solutions for seamless operation.
7. Offers various payment options to choose from.

Ezoic Cons

1. Limited features in the free version.
2. Requires a minimum 30-day wait period for earnings withdrawal.
3. Steeper learning curve for novice users.

10 Best Ezoic Alternatives for Publishers in 2023

However, despite all of its advantages, Ezoic also has some drawbacks. It requires minimal website traffic for publishers to be eligible to use, and it doesn’t have a very easy-to-use dashboard.

For this reason, it is worth considering which Ezoic alternatives are rapidly draining the market. Read on to know more about the best Ezoic alternatives for your business.

1. Google AdSense

Google AdSense is one of the best Ezoic alternative for small publishers because it has no traffic requirements. It pays publishers per thousand page views as well as per click.

However, keep in mind that AdSense pays publishers only 68% of ad revenue. A good strategy for increasing revenue is to sign up with AdSense and Ezoic, and then link your AdSense account through the Ezoic platform’s mediation feature. This will force AdSense to compete with other advertisers to pay you the most. For more details about the program, see this page on how much AdSense pays.

AdSense ad formats include:

• Display ad
• In-feed ads
• In-article ads
• Multiplex ads
• Anchor ads
• Side rail ads
• Vignette ads

2. Infolinks

For publishers who want to focus on non-traditional ads, Infolinks may be the way to go.

Although it serves traditional display ads such as banners, sidebars, and stretch ads, this ad network prioritizes in-text ads. This was achieved by scanning the site for keywords, and then linking the site’s publisher with the appropriate advertisers.

This seamless integration of ads with contextual content greatly enhances engagement by users on the publisher’s website. This is evident from the fact that Infolinks generates 1.5 billion views on its ads each month.

Details:

• No minimum traffic requirements
• Payment threshold: $50
• Payment method: PayPal, wire transfer, eCheck, Western Union, ACH, Payoneer

Infolinks offers several ways to monetize your website:

1. InFold Ads: Displayed at the bottom of the screen.
2. InTop Ads: exclusive to smartphones where an ad is displayed at the top of the screen as users scroll.
3. InArticle ads: Displayed within the content.
4. InFrame Ads: Ads that appear in the unused portion of the left and right side of the screen.
5. InScreen Ads: An interval ad that is displayed between viewing pages.
6. InText Ads: Automatic links that appear on relevant keywords throughout the content.

3. Media.net

Media.net is a top ad network for small publishers who want to display ads on their websites that are driven by content context rather than audience data. In other words, in-content ads are tailored better for your site; Not based on user shopping history. However, you can also use automated display ads and native ad units to monetize your content to expand the ways in which you can earn money as a publisher.

Details:

• Payment threshold: $100
• Payment method: PayPal, wire transfer
• Lock-in contract: 30 days notice.  

Requirements:

• English-language content
• Majority of traffic needs to come from US, UK and Canada 
• No minimum traffic requirements.

4. Mediavine

Mediavine is another network that specializes in lifestyle, with a particular focus on the areas of food, travel, fashion and entertainment.

What sets this network apart from other lifestyle ad networks is its ad support services, such as helping them improve page load speeds. It also offers attractive earnings per thousand visitors (EPMV) rates.

Services like this make it easy for website owners to focus on their bread and butter – creating great content.

Details:

• Minimum 25,000 views per month
• Payment threshold: $25
• Payment method: PayPal, wire transfer, direct deposit 

5. RevenueHits

RevenueHits is a display ad network that offers small publishers and blogging enthusiasts plenty of ad formats to monetize their websites. And depending on how the ads are set up on your site, you can earn anywhere from $0.5 CPM to $30 or more. It serves over 2 billion ads per day with a 100% fill rate. Additionally, there is no minimum traffic requirement to join.

On the RevenueHits website, you can see a demo of all the different ad types, which include:

• Display banners
• Popunder ads
• In-page push ads
• Button ads
• Footer ads
• Floating banners
• Shadow box ads
• Slider ads
• Dialog ads

6. Propeller Ads

If you need a little bit of everything, Propeller Ads (Monetag) might be the platform you’re looking for.

This ad platform offers publishers a wide range of traditional and other standard ad types, as well as more targeted ads, including dedicated links and push notifications – key ad types for increasing customer visibility and engagement. Ad Operations also includes ad blocking solutions and ad fraud protection.

Features like these make Propeller Ads ideal for a variety of publishers, especially those who may use a variety of devices. This makes it one of the best mobile ad networks. It is also ideal for those who are starting to monetize their websites.

Details:

• No monthly traffic requirement
• Payment threshold: $5
• Payment method: Payoneer, PayPal, wire transfer

7. BidVertiser

BidVertiser is best for small sites that are slowly earning. It has a low minimum withdrawal amount of $10, so you can withdraw your winnings quickly. BidVertiser also offers four payment methods: PayPal, Bitcoin, bank transfer, or check.

But that’s not even the best part. BidVertiser gives small publishers the ability to monetize their content in three ways:

• Cost Per Click (CPC): Revenue is generated when each ad is clicked.
• Cost Per Thousand Views (CPM): Revenue is generated for every 1,000 views.
• Cost Per Action (CPA): Revenue is generated when a user completes a specific action (such as registering, downloading, or requesting more information).

BidVertiser ad formats include:

• Pop under ads
• Push notifications
• In-page push ads
• Injection pop ups
• Native ads

8. AdMaven

AdMaven is a popular online ad network that specializes in pop-under ads. The monetization strategies of many publishers have used pop-under ads as a tradition as well. In these types of ads, a new window opens behind the main window when something is clicked.

AdMaven is one of the best options in this field, especially for those who want to use pop-under ads as their ad source. These ads do not annoy users and may be a good way to generate passive income. The platform has more than 35 years of experience in this field.

Provides you with a great customer experience in online advertising. It offers full page ads and gives publishers multiple opportunities to earn money through their websites. It includes premium ad formats such as pop under, push notification, in-page push, and ad-block bypass solutions. The platform uses advanced software algorithms to make sure that the publishers who work with it receive the best offers and the highest overall CPMs.

Details:

• Ad formats: Popunder, Push Notification, In-Page Push, Ad-block Bypass solutions.
• Minimum payout: $50
• Traffic: Global
• Payment Methods: Paypal, Paxum, Payoneer, Capitalist, Webmoney, Credit Card, Wire Transfer, and Bitcoin (BTC).
• Monetization options: CPC, CPM, CPA for internal or exclusive offers.

9. PopAds

PopAds are a great option for publishers who prefer CPM ads and have a low traffic website. The platform does not require any minimum transaction requirements and the minimum payout is around $5. The platform is very secure and fast compared to other platforms operating in the same field.

Moreover, it offers a great environment for publishers to monetize their website traffic. It provides its publishers with the opportunity to work with high quality ads as well. Publishers can reach advertisers from over 50 countries and offer payments on demand.

Multiple payment methods are available for publishers, such as Payoneer, PayPal, eCheck, and Wire Transfer. So, if you have low traffic on your website and want to earn more money, this ad network is worth a try.

Details:

• No minimum traffic requirements
• Different payment methods
• Ease of use
• Large traffic across the globe
• Best for low-traffic websites

10. Adsterra

Adsterra is a premium ad network integrated with smart technology for small publishers. It boasts over 10 billion views per month and delivers ads in nearly 170 countries around the world. Offers desktop and mobile ad formats, including Push Notifications, Display Banners, Pop-Unders, Pre-Roll Videos, and Direct Links Links), and many more.

Adsterra has successfully launched more than 15,000 campaigns. It also covered 200 geo-targets and generated about 7,000 routings in one month. They offer you a personal account manager. The payment method is your choice, and a real-time tracker is offered to check your income. Analytical data reports and statistics is also an important feature of the platform.

Features:

• Various bidding models
• Real-time tracker for analytics and statistics
• More than 10 Billion impressions

Once you’ve been accepted into Adsterra, you can choose from the following ad formats to monetize your website:

• Pop under ads
• In-page push ads
• Social bar ads
• Native ads
• Video ads
• Banner ads

Final Thoughts

The above platforms are some of the best ad networks that compete with Ezoic. Each has its advantages and disadvantages. Some offer access to a wide range of advertisers with moderate entry requirements, while others favor a more selective approach.

Some offer a variety of ad spaces, as well as advanced optimization services, a dedicated ad manager, and access to some of the most sought-after advertisers, but only if you can meet their challenging entry requirements.

FAQs